Dr. Richard Green, Director of the USC Lusk Center for Real Estate, is quoted in the April 9, 2009 edition of the Los Angeles Times:
Builder Pulte Homes to buy Centex
Los Angeles Times
...The combination would pair Pulte's strength in creating housing for affluent retirees with Centex's niche serving young first-time buyers. Pulte, which is headquartered in Bloomfield Hills, Mich., and Centex both have a substantial presence in California. Current Pulte developments include Sonoma Ranch in Palmdale and Sabella at Talega in San Clemente. Among Centex's California home projects are Milestone in Santa Clarita and RiverPark in Oxnard.
The deal makes sense in these tough times for home builders, said Richard Green, director of the USC Lusk Center for Real Estate.
"What this says is that companies are desperate to cut overhead right now," Green said. "I see this as a good, cost-saving move for both companies..."
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