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Apartment Rents Are Heading Up in Southern California, Says USC Study

April 11, 2005

With Southern California’s steadily growing and diversified economy setting the stage for increased job formations and more demand for apartments in the coming year, average asking rents and occupancy rates will continue to improve in the region’s multifamily markets, according to a forecast released on April 5 from the University of Southern California’s Lusk Center. Average rent increases this year are expected to range from 3.5%-6%.